By Ron De Jesus
October 7, 2024â˘6 min read
Welcome to the first edition of Field Notes!
As the industryâs first Field Chief Privacy Officer, one of my goals coming into the role was to engage deeply with CPOâs and other privacy leaders, through 1:1 meetings, conferences, smaller group engagements, etc., and then share those insights with the larger community. This goal took flight with âField Trips: A CPO Listening Tourâ, with my latest stop happening in sunny L.A.
I wonât lie, it was a big weekâwith an intense, but hugely productive schedule that included:
Safe to say, it was an incredible week. Letâs dive in.
Alongside Transcendâs Product Manager for Consent, Shaun Lichti, I was excited to attend the first-ever IAB Privacy Compliance Salon. I learned a tonâfrom the importance of data clean rooms, to how companies are approaching the patchwork of state privacy laws (there was a split between those applying a baseline set of controls nationally vs. state-by-state), to the state of play with respect to the Global Privacy Control (GPC).
One of the more comforting takeaways? When it comes to compliance, specifically, the technically challenging puzzle of privacy in ad tech, privacy professionals continue to be in the same boat. It was clear from the sessions that weâre all still considering (and trying to find solutions for):
Though itâs a bit of the blind leading the blind, itâs exciting to see the privacy community come together to try to find effective solutions to these novel issuesâwith events like the IAB salon playing a critical role.
In between the IAB Privacy Compliance Salon and IAPP P.S.R., I made a quick stop in my former neighborhood of Silver Lake to congratulate Shoshana Rosenberg and Emerald De Leeuw-Goggin on their inaugural US event.
I love the work theyâre doing to support women and allies in making meaningful impacts in the field of AI governance. Check out their website to learn more!
On day one of IAPP P.S.R., I moderated a panel on proving privacyâs ROI to leadership using the metrics that actually matter. From the very first prep call for this panel, we knew we wanted to avoid the typical spiel on âvanity metricsâ i.e. number of DSARs and PIAs completed.
Instead, we focused on metrics that matter to the business, to executive teams, and to the stakeholders that privacy supports. We had a packed house, fielding some really insightful questions at the end. Shoutout to the panelists Lauren Reid of The Privacy Pro, Avishai Ostrin of TrustIZ, and Aaron Weller of HP for making this such a success!
That afternoon, following the panel, I headed over to a studio in downtown LA to film the third episode of Transcend Field Tripsâthe groundbreaking interview series where I sit down and talk in-depth with the privacy leaders, technologists, and regulators actively shaping our industry.
Episode 3 features a very special guest, so make sure to follow me on LinkedIn for updates. All I can say right now is that you wonât want to miss this one!
To cap off Day 1, I headed to the Rhythm Room to host Transcendâs Pink Privacy Club, a bi-annual fundraising event held by the LGBTQ Privacy & Tech Network during every major IAPP conference.
Iâm proud to say this is an event Transcend has marquee sponsored four times in a row!
It was a fun night filled with a live band, Chappell Roan tunes, incredible drag performances (including one by the privacy communityâs very own Jake Nousomme), and a DIY pink cowboy hat station courtesy of Transcend!
The cherry on top? At this party alone, we raised nearly $79,000 for LGBT Tech and the Pacific Pride Foundation!
To kick off IAPP day two, I headed over to the incredible Transcend booth to film a few episodes of On Trend with Transcend (OTWT), where I ask privacy pros fun, rapid-fire questions about relevant topics in our industry.
For the #PSR24 edition, I put some long-time privacy friends in the OTWT hot seat, including CEO of the Future of Privacy Forum, Jules Polonetsky, Head of Privacy at Nordstrom, Amanda Gratcher, and Privacy & Cybersecurity Associate at McDermott Will & Emery (and fellow LGBTW + Allies After Party Committee member!) Katelyn Ringrose.
I loved hearing their tips on establishing AI governance, as well as their go-to resources to keep on top of emerging laws and regs. You can find past episodes on the Transcend Youtube channel, and keep an eye on my LinkedIn for new episode drops.
In the afternoon, I had the pleasure of chatting with my friend and CPO at Informa, Stephen Bolinger.
Stephen is in the midst of filming a new documentary film project on the evolution of the privacy profession: interviewing prominent thought leaders about the industryâs past, present, and futureâwith a focus on the most pressing issues weâre facing right now.
In our conversation, I shared my story, including how I started in this profession, the path to my current role as Transcendâs Field Chief Privacy Officer, and why privacy means so much to the queer community.
It was an honor to be included and Iâm looking forward to the premiere!
Throughout the rest of the day, I spoke with countless CPOs and other privacy leaders at the Transcend booth, hearing about their continued struggles with legacy tooling, how theyâre adjusting to wearing their new AI governance hats, and their thoughts on the ever-evolving patchwork of state privacy laws.
Plus, that same day, I found out I was selected as part of the team providing expertise in drafting the first-ever General Purpose AI Code of Practice, a project organized by the European Commissionâs AI Office (CNECT). I'm excited to bring an operational perspective and contribute to this critical workâhelping to ensure the AI Act's rules are effectively applied to general-purpose AI models.
Finally, the day I left LA, my op-ed for The Parliament on the AI governance challenge was published. In this piece, I explore how AI governance demands new resources, education, and decision-making authority for privacy teams, and how the EU AI Act has ultimately transformed our role.
Overall, it was an incredible week in LA and I look forward to continuing the Fall Field Trips CPO Listening Tour in NYC for the Consero CPO Roundtable, Jersey (the largest of the Channel Islands) in the UK for the 46th Global Privacy Assembly, Miami for another Consero CPO Roundtable, and beautiful Brussels for the IAPP Data Protection Congress! Stay tuned for more notes from the field!
By Ron De Jesus