dsr automation
Fulfill user requests automatically, everywhere your data lives
Transcend verifies every requester, then executes access, deletion, and opt-out requests across every connected system, from SaaS tools and databases to vendors with no API at all, so you can confidently honor every privacy choice and stay ahead of regulatory deadlines.
Trusted by Fortune 500s and industry leaders
the status quoSemi-automated is not automated
Most legacy tools only coordinate the workflow: open a ticket, send a reminder, track a deadline, follow up. Someone on your team still has to log into each connected system, find the records, and confirm it’s actually deleted. That’s not automation. It’s a to-do list with a regulatory timer on it.
Only Transcend securely connects to every data system, at any scale
Scale without adding headcount
Decrease costs per request as volume grows. Transcend handles intake, verification, and fulfillment across every connected system, so your team reviews exceptions instead of processing each request.
Zero-trust, by architecture
Single sign-on plus Sombra, our self-hosted security gateway, keeps personal data encrypted under keys only you control. Transcend never sees plaintext.
Every system, the same answer
Connect any data system, API or not, and every one honors the same request in the same way. No system is missed just because it’s harder to reach.
the transcend differenceDSR automation, designed at enterprise scale
One identifier in, every identifier out
Transcend resolves each request into everything each system actually needs, userId, account number, advertising ID, whatever that system uses to find the person, so no system gets skipped because it doesn't recognize the identifier you started with.
Book a demo
Built for whoever's asking, not just your own customers
Handle requests from your own customers directly, or from the businesses you process data for when they forward a request to you. Most DSR tools assume you're always the one being asked. Transcend configures both relationships correctly, controller and processor, including who gets notified, who’s CC’d, and who’s not.
Talk to an expert
Do Not Train doesn't stop at your database
DSR Automation targets every system Data Discovery has already found, so a new system connected in Transcend is a system DSR Automation can act on. As rights expand beyond deletion and access, like the right to not have your data used for AI training, the same infrastructure extends to cover it.
Explore AI TransformationThe infrastructure that helps enterprises activate AI and first-party data initiatives responsibly
Policy Engine
Data decision infrastructure that encodes business policy, regulatory, and customer permissions.
Consent & Preference Management
One real-time source of truth for every customer's consent and preferences, including Do Not Train, enforced across every system.
Data Discovery & Classification
Map your personal data down to the column level so you know what you have and whether it's approved for AI use.
AI Governance
Encode data permissions, Do Not Train rules, and governance policies directly into the systems your models and agents use.
Secure-by-design with Sombra
Sombra is Transcend's self-hosted, zero-trust security gateway, the only secure-by-design architecture built to handle your most sensitive data. With two-way encryption, it runs entirely inside your infrastructure and keeps your API keys, so we never see it.
Thousands of integrations for seamless governance
Transcend integrates with every system, from internal databases to SaaS, to unify permissioned data. Built on a zero-trust architecture, it delivers real-time governance and data decisions across your entire stack. Custom integrations available.
Why leading brands trust Transcend
“Transcend DSR Automation has been a game-changer—helping our team modify user data across our entire tech stack and save tons of time.”
Piotr Wurst
Data Privacy Specialist
“It all comes back to trust, and trust is a bucket. You fill it up and it’s fuel for the relationship with the customer. So when we can process a request really quickly, that increases trust with them.”
Shelly Martin
Head of GRC
“Transcend DSR Automation has been a game-changer—helping our team modify user data across our entire tech stack and save tons of time.”
Piotr Wurst
Data Privacy Specialist
“It all comes back to trust, and trust is a bucket. You fill it up and it’s fuel for the relationship with the customer. So when we can process a request really quickly, that increases trust with them.”
Shelly Martin
Head of GRC
Infrastructure to keep every use case and AI transformation compliant
Automated policy enforcement with real-time evidence
Turn access, deletion, and opt-out requests into a repeatable, auditable process instead of a spreadsheet and a countdown. Every action is logged and every deadline is tracked.
Build once. Deploy everywhere.
Transcend answers "Can I use this data?" at runtime by encoding permissions where data moves. The same infrastructure that automates DSRs also governs AI, enforcing compliant data use through APIs.
Airtight governance for the most sensitive data
Fulfill privacy rights requests for every user without exposing sensitive data, even across legacy systems that were never built with an API.
Grow audience +220%. Drive $1.9B in revenue.
Push every opt-in and opt-out straight into your campaign tools, so audience lists stay clean without manual list-scrubbing.
Explore
See how permissioned data powers AI and growth
Calculate the cost of manual DSRs
Use this simple calculator to discover how much time, cost, and effort you can eliminate with DSR Automation.
2026 Customer Data Readiness Report
New exclusive research reveals why 81% of enterprises have delayed, scaled back, or abandoned at least one AI initiative in the past 12 months, and what it takes to finally close the gap.
MarketScape Leader
Highest User Adoption
Technology Fast 500
World Changing Ideas
Solution of the Year
Most Innovative Companies
Technology of the Year