Transcend for healthcareHonor patient preferences, build trust
In large healthcare organizations, patient and marketing data are often siloed—making it hard to balance compliance, engagement, and personalization. With Transcend Consent and Preference Management, you can work from a single source of truth—enabling safe, compliant personalization while building trust across every interaction.
The hidden obstacles to patient engagement
Patient and marketing data often live in separate EHRs, CRMs, marketing platforms, and data warehouses. Disconnected systems make it difficult to get a unified view of consent and preferences, slowing campaigns and creating inefficiencies.
The status quoWhy legacy tools fall short
Traditional consent and preference management tools were designed for basic compliance, not strategic growth. They trap patient and marketing data within individual systems, lack real-time integration with EHRs, CRMs, and marketing platforms, and can’t consistently enforce permissions across business units. For healthcare organizations, this results in stalled personalization efforts, incomplete patient insights, and ongoing compliance risk.
Going beyond compliance to power patient engagement and growth
Protect patients and reduce risk
Ensure every communication respects consent preferences across EHRs, CRMs, and marketing platforms—building trust while minimizing compliance exposure.
Personalize safely at scale
With a unified view of patient and prospect data, deliver relevant campaigns that improve engagement, retention, and patient satisfaction.
Streamline operations
Automate consent management with audit-ready records, freeing teams from manual work and keeping initiatives running smoothly across business units.
Transcend's EdgeConsent and preference management built for healthcare providers
TRUE AUTOMATIONActivate compliant personalization at scale
Manage millions of patient consent and preference choices with minimal manual intervention. Transcend automatically syncs this data across all your systems—from EHRs and CRMs to marketing automation platforms—reducing manual effort, minimizing compliance risk, and freeing teams to focus on patient engagement and growth.
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TransparencyTurn consent into trust
Give patients, members, and healthcare audiences clear, consistent control over how their data is used. Intuitive, self-service consent management transforms compliance into a trust-building opportunity, strengthening engagement and retention across your organization.
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ConnectionSeamless integration across your ecosystem
Transcend connects effortlessly with your entire data stack, ensuring patients' consent and preference choices are accurately captured, enforced, and synchronized across every touchpoint. Powered by the Transcend Integration Network—the most comprehensive in the industry—healthcare organizations can quickly connect to Epic, Oracle Health, Clinisys, Innovaccer, and more.
Explore the Transcend Integration NetworkComprehensive solutions for enterprise data governance and growth
“We needed a solution that would evolve with ever-changing privacy regulations. Transcend's configurable integrations lets us easily support different parameters, unique business conditions, and state by state privacy laws. It allows us to be prepared for new laws before they come into effect, and frees our team up from chasing new privacy request requirements.”
Petr Hecko
Lead DevOps Engineer
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Drive growth without compromising trust
Unify patient and marketing consent in one platform to deliver safe, personalized experiences at scale. Use Transcend to reduce compliance risk, streamline operations, and strengthen trust across every interaction.
Get a demoSince migrating our consent management program to Transcend, we now enjoy enhanced compliance, resource efficiency, and experience within our privacy program. As the digital collegiate sports marketing leader with over 1,100 digital properties, we power fan connections for the nation's colleges and universities–and Transcend is our key privacy partner.
Adopting and implementing Transcend's Consent product has been one of the smoothest technology implementations we've done.
Unlike many competitors, Transcend understands the importance that regulators put on processing consent, and managing consent eliminates a chunk of risk. Automating and removing manual processes from consent management is a feather in Transcend’s cap.