Senior Marketing Manager II, Strategic Accounts
August 14, 2025•2 min read
For years, consent and preference management was seen as a necessary, but uninspiring, compliance task. Check the box, store the record, move on. But for enterprises looking to maintain their competitive edge, this view is risky and outdated.
The reality is this: in a world racing toward AI-powered personalization and hyper-connected customer experiences, the brands winning market share are the ones treating consent and preference management as a growth engine, not a legal formality.
Without a unified, real-time way to capture, store, and apply customer choices across every touchpoint, most enterprises are slowing down innovation and leaving money on the table.
That’s why we’re excited to introduce the Transcend Preference Management ROI Calculator—an interactive tool that helps marketing, security, and privacy leaders measure the potential revenue lift, efficiency gains, and compliance savings of upgrading to a best-in-class platform.
Now, you can see exactly how much revenue, efficiency, and trust you could unlock by unifying consent and preference data with a best-in-class platform.
Download the Transcend Preference Management ROI Calculator
Fragmented consent signals, outdated permissions, and manual reconciliation aren’t just operational headaches. In fact, they block growth across the organization—slowing campaigns, limiting personalization, introducing security risk, and throttling AI innovation.
Transcend changes that by creating a centralized, permission-aware data layer that unifies user choices across your entire tech stack in real time. That means every system, from your CRM to your CDP to your marketing automation platform, is always working from the same, up-to-date, enforceable record of consent.
With Transcend Consent & Preference Management, you can:
Built for the scale and complexity of modern enterprises, Transcend processes millions of consent signals in real time, unifies identities across hundreds of systems, and adapts to evolving global privacy regulations without costly rebuilds.
Our platform also includes advanced capabilities like:
Honoring users' consent and preference choices at scale isn’t just about meeting compliance obligations. Rather, it’s about unlocking governed, high-quality data to drive AI innovation, personalized customer journeys, and measurable revenue growth.
The Preference Management ROI Calculator takes just a few clicks to estimate the business impact of modernizing your consent and preference stack—from higher opt-in rates and faster campaign execution to reduced compliance costs and security risk.
The future of enterprise growth belongs to organizations that can use permissioned data with confidence, speed, and creativity. Your data is ready. It’s time to put it to work.
Learn exactly how much revenue, efficiency, and trust you could unlock.
Download the calculatorSenior Marketing Manager II, Strategic Accounts