By unifying consent and preferences across your portfolio, you can confidently activate data from one brand to drive acquisition, retention, and loyalty across all your brands.
Each brand in your portfolio collects valuable customer insights, but they live in isolated systems with no way to connect the dots. Without a unified view, you can’t see when loyalty in one brand signals opportunity in another.
Traditional privacy tools were designed for compliance, not growth. They trap consent and preference data inside individual brands, lack real-time connections to critical systems, and can’t apply customer permissions consistently across regions or business units. For holding companies, the result is stalled cross-brand initiatives, shallow customer insights, and ongoing compliance risk.
With a unified view of consent and preferences, you can safely activate customer data from one brand to drive engagement and sales across all your brands—turning siloed insights into enterprise-wide growth.
Offer seamless, transparent controls that respect preferences across every brand. Customers stay engaged, loyalty grows, and your enterprise strengthens relationships across the portfolio.
Automated, auditable consent management ensures you can confidently scale cross-brand marketing initiatives while staying ahead of evolving privacy regulations.
Manage millions of customer consent choices in real time across all your brands. Transcend automatically syncs consent across your data warehouses and marketing platforms—eliminating friction, reducing compliance risk, and letting your teams focus on driving portfolio-wide engagement and revenue.
Explore Consent ManagementGive customers clear, consistent control over how their data is used across every brand in your portfolio. Self-service, intuitive preference management transforms compliance into a loyalty-building moment that strengthens engagement across your enterprise.
Explore Preference ManagementTranscend connects effortlessly with your entire data stack, ensuring consumers' consent and preference choices are accurately captured, enforced, and synchronized across every touchpoint. Powered by the Transcend Integration Network—the most comprehensive in the industry—loyalty-driven businesses can quickly connect to Salesforce, Braze, HubSpot, Twilio, and more.
Explore the Transcend Integration NetworkFuel business growth, empower strategic campaigns, and drive AI innovation through compliant customer outreach. Use Preference Management to collect and reconcile user communication preferences across all systems and channels.
Built to support the scale of your business, Transcend's consent management platform collects consent and automates enforcement—honoring GPC, LDU, Do Not Sell, and more—on every interface and across all domains, apps, and regions.
Transcend DSR Automation is the easiest and most comprehensive way to delete, de-identify, return, or modify a user's data or preferences across your tech stack. Fulfill privacy requests automatically and efficiently.
Adaora Amankwah
Global Data Privacy Officer
Unlock new revenue and engagement across every brand. With a unified view of customer preferences and consent, you can safely activate cross-brand campaigns, deepen loyalty, and scale growth—without the friction or compliance risk.
Get a demoSince migrating our consent management program to Transcend, we now enjoy enhanced compliance, resource efficiency, and experience within our privacy program. As the digital collegiate sports marketing leader with over 1,100 digital properties, we power fan connections for the nation's colleges and universities–and Transcend is our key privacy partner.
With Transcend’s technology and exceptional, hands-on customer support, we’re able to scale our privacy program with centrally managed consent and preference management and automated DSR processes.
Adopting and implementing Transcend's Consent product has been one of the smoothest technology implementations we've done.
Unlike many competitors, Transcend understands the importance that regulators put on processing consent, and managing consent eliminates a chunk of risk. Automating and removing manual processes from consent management is a feather in Transcend’s cap.