Launch faster with the RACI Framework for AI Governance

One question is quietly stalling AI initiatives across enterprises today: Can I use this data?

It sounds simple. In reality, answering that question requires coordination across IT, marketing, privacy, legal, and leadership. Each team owns part of the decision, but few organizations have clear ownership of how those decisions are made and enforced.

Against this backdrop, requests get routed from team to team, approvals stall, and governance becomes a bottleneck. Meanwhile, AI and personalization initiatives slow down quarter after quarter.

The RACI Framework for AI Governance was designed to solve that ownership gap, giving cross-functional teams a shared operating model for data-use decisions. It establishes who is responsible, who is accountable, who needs to be consulted, and who should be informed at every stage of the process.

The outcome is simple: less ambiguity, faster decision-making, and a clearer path from customer data to AI and personalization initiatives.

Download the full framework here.