Streamline user choices across every touchpoint
Transcend Preference Store is ideal when you need to ensure user choices are honored consistently across every user touchpoint and backend system, and keep an audit-friendly record of user consent.
Preference Store syncs user consent across any device, with a singular log of all user preference events.
THE TRANSCEND DIFFERENCE
The easiest way to manage user consent against a backend database
Easier CPRA compliance
Comply with regulations like California's CPRA by persisting opt-outs for known users across all sessions and devices.
Fits your tech & ecosystem
Get and set data collection preferences from any frontend interface, and propagate to any backend system.
Save internal resources
Transcend Preference Management gives you a fully managed consent store out of the box, built on high availability, low latency, infrastructure—saving valuable internal engineering resources.
Don't take our word for it
See why legal and technical leaders rely on Transcend for smarter, centralized risk management.
"Adopting and implementing Transcend's Consent product has been one of the smoothest technology implementations we've done. Within hours, we were getting valuable information that allowed us to instantly see most used cookies and data flows and easily separate data flows by domain. We are confident in our current and future consent management compliance."
Jake Ottenwaelder | Senior Privacy Engineer
“Transcend has saved us from countless hours of manual datapoint labeling, missing systems in privacy requests, and downstream gaps in consent preference management. Their dedicated partnership gives us confidence that we can continue to manage privacy projects efficiently and handle new requirements. Privacy is no longer a cost center – with Transcend, we are driving value to the business.”
Kat Vetrakova | Data Protection Officer
"Transcend has given us a lightweight and flexible consent solution that works well with our Google Tag Manager setup and has a simple & intuitive approval dashboard compared to others in the market. Furthermore, it's been a joy to work with the team at Transcend during the integration process."
Nils Westhoof | Front-end Developer
More resources

Report: Consent Management Trends
Transcend's State of Consent Report highlights current challenges and approaches to managing tracking and user consent.

Transcend Privacy Glossary
GDPR. CCPA. CPPA. GDPR. DSAR. Make sense of the alphabet soup with Transcend's Privacy Glossary.

Blog: What Sephora's $1.2M Settlement means for CPRA Compliance
More on Sephora's $1.2M settlement, the first significant enforcement action under CCPA, and key takeaways for businesses.