Connect to every system with Transcend Custom Functions. Learn more.
DocsLog inGet a demo

DocsLog in
Get a demo

Consent and preference management
Your biggest growth opportunity is hiding in plain sight

Consent and preference management are no longer just a privacy compliance task—they're the key to building customer trust, enabling personalized experiences across every channel, ensuring secure data sharing, and unlocking the full potential of AI-driven innovation.

Unified consent and preference management strategy unlocks...

Seamless management of consent preferences across every channel and vendor ensures customers' choices are respected by delivering consistent, trust-driven experiences. By prioritizing consumers' privacy and preferences, your enterprise can cultivate long-term trust—increasing customer satisfaction, loyalty, and retention.

Understanding next-generation consent management

5 Reasons Industry Leaders are Urgently Reevaluating Their Consent Management Tools

Explore the trends driving a reevaluation of consent management tools, plus what businesses should consider.

Do You Need a Consent Management Platform?

Explore the key CMP features you need for privacy compliance in 2024.

The Ultimate Guide to Consent and Preference Management: A Beginner’s Blueprint

Explore the differences between consent and preference management, plus tips on how to build preference centers that build customer delight and trust.

Automate consent management with Transcend

In this session, our expert panel explores how expanding privacy laws and increasing complexity make compliance more challenging—demonstrating how Transcend Consent Management provides comprehensive coverage that simplifies the process.

Watch the recorded demo

How preference management helps enterprises maximize the value of user data

Driving Digital Transformation in 2025: The Critical Role of Consent and Preference Management

No longer just a compliance checkbox, modern consent and preference management is now an essential driver of enterprise digital transformation.

Team-by-Team: The Benefits of Automating Compliant Customer Outreach

Learn how Transcend Preference Management helps you meet privacy regulations while growing your business

How Preference Management Builds Customer Trust While Maximizing Compliant Customer Outreach

Read to learn how your brand can benefit through improved customer trust while maximizing compliant outreach with Transcend Preference Management.

Preference Management ROI Calculator

Understand the value of the revenue lost when users unsubscribe from communications by looking at two common marketing channels: email and mobile notification. Try out the simplified web calculator to get a rough ROI number now, or download the full calculator for a more detailed view.

Get the calculator

Learn more about consent and preference management

Transcend Gives Enterprises New Ways to Drive Privacy-Compliant Growth

Preference Management technology as part of Transcend platform unlocks greater compliant customer outreach, including a 37% increase in opted-in users for an enterprise customer.

5 Steps for Choosing the Right Consent Management Platform

Your guide to finding the right consent management platform (CMP) for your business.

Opt Down: The Golden Ticket for Reducing Email Unsubscribes

Opt-down vs. opt-out—and why opt-down preference management is critical for reducing email unsubscribes.

Architecting Transcend Consent Management for Performance [Updated 2025]

How we’ve optimized Transcend Consent Management to load in as little as 30ms.

How Transcend Preference Management is Uniquely Powered by Our Proprietary Integration Network

Transcend's expansive technology partner and integration network supports Transcend Preference Management's ability to automatically sync users' permissions and preferences across all your business systems.

Improve Your Operational Efficiency with Transcend Preference Management

Learn more about how Transcend Preference Management saves you time and resources compared to traditional approaches.

Build vs. Buy: Solving Preference Management in 2025

You know you need a preference management tool. But do you build or do you buy? Download this guide for a side-by-side comparison of the two options, including pros and cons, step-by-step processes for each, and key questions to ask internally.

By clicking ’Submit’ you agree to the processing of your personal data by Transcend as described in our Data Practices and Privacy Policy. You can unsubscribe at any time.

FAQ

Join the future of data governance

Trusted by Fortune 100 companies and category-leading brands alike, streamline your compliance strategy with Transcend.

Book a demo

Adopting and implementing Transcend's Consent product has been one of the smoothest technology implementations we've done.

With Transcend’s technology and exceptional, hands-on customer support, we’re able to scale our privacy program with centrally managed consent and preference management and automated DSR processes.

Unlike many competitors, Transcend understands the importance that regulators put on processing consent, and managing consent eliminates a chunk of risk. Automating and removing manual processes from consent management is a feather in Transcend’s cap.

Adopting and implementing Transcend's Consent product has been one of the smoothest technology implementations we've done.

With Transcend’s technology and exceptional, hands-on customer support, we’re able to scale our privacy program with centrally managed consent and preference management and automated DSR processes.

Unlike many competitors, Transcend understands the importance that regulators put on processing consent, and managing consent eliminates a chunk of risk. Automating and removing manual processes from consent management is a feather in Transcend’s cap.

Subscribe to Snippets

Keep up in a fast-moving industry with relevant, bite-sized insights.

By clicking the arrow above, you agree to the processing of your personal data by Transcend as described in our Data Practices and Privacy Policy. You can unsubscribe at any time.


This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Products

  • Data Inventory
  • Data Lineage
  • Silo Discovery
  • Structured Discovery
  • Unstructured Discovery
  • DSR Automation
  • Consent Management
  • Preference Management
  • Privacy Center
  • Web Auditor
  • Contract Scanning
  • Assessments
  • Pathfinder

Solutions

  • AI
  • Consumer
  • Healthcare
  • Fintech
  • Media
  • B2B

Resources

  • Blog
  • Resource Library
  • Customers
  • Partners
  • Privacy Glossary
  • Privacy Newsletter
  • Community
  • Cost Calculator

Company

  • About
  • Press
  • Careers
  • Legal
  • Speak with Transcend

Developers

  • Open Source
  • Docs
  • Platform Status
  • Privacy Center
  • Support
  • Log in
  • Privacy Center
  • Support
  • Log in
Copyright © 2025 Transcend, Inc.•
San Francisco, California